• Digikala Enlists Pay-Per-Sale Strategy

    Iran's leading e-commerce service Digikala has launched an affiliate marketing platform as a strategy to expand its market reach and fortify its presence, following extensive lay-offs that proved that the company is in dire need of a shake-up to weather the economic storm the country is currently facing.
    Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by that entity's own marketing efforts, reported Digiato.
    During a gathering held in the Homa Hotel in Tehran on Sunday morning, the company's CEO Hamid Mohammadi elaborated on the marketing strategy which he hopes will broaden the e-store's range of services and products.
    Mohammadi said, "To bring variety to our products, we realized the need for content production and marketing. Websites, groups on messenger apps and Instagram pages which can circulate content can use this new system as a source of income."
     

Sci & Tech

Read the latest news about Iran's technology industries, from startups, mobile networks, innovative companies and e-commerce.

  • Ericsson Doubles 2023 IoT Forecast
    06/13/2018
    Ericsson has almost doubled its forecast for connected cellular Internet of Things (IoT) in 2023...
  • The startup weekend is scheduled for July.
    06/13/2018
    University of Tehran’s Virtual School of Medical Sciences is set to hold a startup weekend in late July, which is to be focused on the application of information technology to healthcare issues....
  • US Publishes Details of ZTE Settlement
    06/13/2018
    ZTE’s settlement with the US Commerce Department that would allow China’s...
  • Mohammad Javad Azari-Jahromi (2nd R) during his visit to the University of Tehran’s Science and Technology Park on June 10.
    06/13/2018
    Iran’s ICT market’s annual turnover stands at 350 trillion rials ($8.3 billion), generating 50 trillion rials ($1.19 billion) for the government in taxes and direct incomes. The figures were...
  • The price hike has turned computer devices into a luxury that many cannot afford.
    06/11/2018
    Market reports indicate a sharp spike in prices of computer devices in Iran, with business insiders saying that the recent forex fluctuations and hurdles in the way of imports are turning the goods...
  • Following eco-friendly policies, Mehmano uses packages made of biodegradable materials.
    06/11/2018
    A domestic startup is offering food services to Tehran citizens planning parties or holding ceremonies. Firms and cultural bodies can also take advantage of the services for holding conferences....
  • Major ISP Merger in Limbo
    06/11/2018
    The merger between two of the largest local internet service providers, HiWEB and Pars Online has been called into question, as HiWEB’s director says the deal can be called off. HiWEB CEO Iman...
  • Facebook to Start Monitoring Fake News
    06/11/2018
    Facebook is looking to hire “news credibility specialists” to presumably sift through news stories to...
  • Tablet Imports Plummet in Iran
    06/09/2018
    Reports speak of a 73% slump in tablet imports following foreign currency rate fluctuations and a new crackdown on contraband tablet devices.  During the first month of the current Iranian year...
  • Xiaomi Applies for IPO
    06/09/2018
    China’s securities regulator has received on June 7 an application from smartphone and connected device...
  • Each farmer owns a personal page on Keshmoon’s website, featuring pictures of their houses and farms.
    06/09/2018
    Taking eco-friendly measures, Iranian startup Keshmoon based in South Khorasan Province has ventured on building a direct bridge between saffron farmers and consumers. According to the firm's...
  • Iran’s scientific community’s high-impact papers have boomed in terms of number and quality.
    06/02/2018
    Iran has attained the top spot in the research impact factor among Muslim countries, according to the Islamic World Science Citation Center (ISC). Director of ISC Mohammad Javad Dehqani says...
  • Xiaomi Announces New Flagship Phone
    06/02/2018
    Xiaomi has announced its new flagship phone, the Mi 8, the company’s first phone with a notch.
  • The FTTX project will enhance public access to communications and increase the average Internet speed.
    06/02/2018
    Major landline service provider Telecommunication Company of Iran is planning to invest 38 trillion rials ($904.760 million) in the expansion of its Fiber to the X (FTTX) network during the current...
  • Alibaba Launches Delivery Robot
    06/02/2018
    Unlike its car vending machine concept, Alibaba’s ideas for robots have been more mundane...  
  • Earth Day 2018 was celebrated on April 22, themed “End Plastic Pollution.”
    05/30/2018
    Exploiting nanocellulose materials, researchers at Shiraz University have been working toward the enhancement of food packaging.  In a bid to find a replacement for the non-biodegradable plastic...
  • Purchase Herbs, Spices With a Few Clicks
    05/30/2018
    A fledgling Iranian startup named Attarmart based in the northeastern city of Mashhad is seeking to carve out a niche for itself in Iran’s herbs and spices market. The startup’s name is a mash-up...
  • Japan Turns to AI to Prevent Crime
    05/30/2018
    The Japanese Metropolitan Police Department (MPD) is considering the introduction of a crime prevention...
  • Iran's Annual Telecom Report Reflects Robust Growth (2017-18)
    05/30/2018
    The ICT Ministry has released the annual indexes of the country’s telecoms sector, which showcase the pervasive nature of technological advancements and the success of President Hassan Rouhani’s...
  • France, Germany Push for EU Funding for Tech Startups
    05/30/2018
    France and Germany are pushing for an EU-wide initiative to fund innovation and research in tech startup...
  • 05/28/2018
    The first phase of a major Fiber to the X (FTTX) project was inaugurated in Karaj, the capital of Alborz Province, west of Tehran, with an investment of 580 billion rials ($13.8 million) by the...
  • Facebook, Google Hit by $8.8b in Lawsuits
    05/28/2018
    On the first day of GDPR enforcement, Facebook and Google were hit with a raft of lawsuits accusing...
  • Malware Attack Alert
    05/28/2018
    Iran’s cybersecurity authority has issued a warning against an imminent malware attack.
  • Iranian Startup Boosting Value Added Services
    05/28/2018
    Iranian startup SMS.ir has unveiled a new customer relations management platform that can assist firms with offering value-added services (VAS). Requiring a user verification code, the framework...
  • Isfahan to Host IASP 2018 Conference
    05/26/2018
    The 35th round of International Association of Science Parks and Areas of Innovation (IASP 2018) conference will be held in Isfahan on September 2-5 at the city's Science and Technology Town. Ali...

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