• Digikala Enlists Pay-Per-Sale Strategy

    Iran's leading e-commerce service Digikala has launched an affiliate marketing platform as a strategy to expand its market reach and fortify its presence, following extensive lay-offs that proved that the company is in dire need of a shake-up to weather the economic storm the country is currently facing.
    Affiliate marketing is a type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by that entity's own marketing efforts, reported Digiato.
    During a gathering held in the Homa Hotel in Tehran on Sunday morning, the company's CEO Hamid Mohammadi elaborated on the marketing strategy which he hopes will broaden the e-store's range of services and products.
    Mohammadi said, "To bring variety to our products, we realized the need for content production and marketing. Websites, groups on messenger apps and Instagram pages which can circulate content can use this new system as a source of income."
     

Sci & Tech

Read the latest news about Iran's technology industries, from startups, mobile networks, innovative companies and e-commerce.

  • The GDPR clarifies and strengthens existing individual privacy rights.
    05/26/2018
    New European privacy regulations that were to go into effect on Friday will force companies...
  • Iran's Mobile Government App Review
    05/26/2018
    As part of a push to reduce the country’s burdensome bureaucracy and to boost citizens’ access to government services, President Hassan Rouhani’s administration has introduced a mobile government...
  • Vice President for Science and Technology Sorena Sattari (R) and WIPO  Director-General Francis Gurry
    05/26/2018
    Iran is set to boost collaborations with the World Intellectual Property Organization. The matter was discussed in a meeting between Iran’s Vice President for Science and Technology Sorena Sattari...
  • Tehran Startup  Studio Launched
    05/23/2018
    The University of Tehran and the Noor Credit Institution have jointly established “Tehran Startup Studio”, an accelerator trying to expedite the process of transforming ideas into business...
  • Google Stands to Lose Up to $4.3b in UK Privacy Suit
    05/23/2018
    Google appeared in a UK court on Monday to argue against a privacy case that could lead to the...
  • Tech to Shake Up  Micro Transactions
    05/23/2018
    Iran’s financial system is gradually undergoing a technological evolution in micropayments by the introduction of NFC (Near-Field Communication) services tailored for handling small payments. An e...
  • HTC’s Next Flagship Specs Leaked
    05/23/2018
    A testing subdomain on HTC’s website has confirmed the already-leaked specs and design...
  • Persian is the 15th most spoken language  in the world with 120 million speakers.
    05/21/2018
    The amount of online content in Persian has observed a significant boom in recent years with Iran’s ICT minister saying that the Persian script’s share in cyberspace has doubled. Announcing the...
  • Apple Pays Ireland 1st Tranche of Disputed Taxes
    05/21/2018
    Apple has paid €1.5 billion ($1.76 billion) into an escrow account set up by the Irish government to...
  • Communication Ombudsman Shaping Future of Marketing in Iran
    05/21/2018
    With Iran’s Communication Regulatory Authority introducing a marketing strategy via messages, soon the disturbing adverts will become something of the past.  Furthermore, in order to keep the door...
  • So far, 90 video games have been submitted to enroll  in the Gamistan Awards.
    05/21/2018
    The second round of Tehran Game Convention is slated for July 5-6. On the sidelines of the event, a competition dubbed “Gamistan Awards” is planned, featuring 90 video games from eight countries,...
  • Cambridge Analytica Files for Bankruptcy
    05/19/2018
    Cambridge Analytica, overwhelmed by a scandal over how it harvested data from Facebook to influence...
  • Information technology can empower the most deprived groups of the people.
    05/19/2018
    Ahead of World Information Society Day, major Iranian communications companies unveiled their latest services and future programs during separate conferences.     Iran’s ICT Minister Mohammad...
  • Akbar Qanbarpour
    05/16/2018
    The 7th International Innovation and Technology Exhibition (Inotex 2018) is set to put the development of smart cities under the limelight and draw attention to the application of modern...
  • Sorena Sattari
    05/16/2018
    A memorandum of understanding was signed between MTN-Irancell, University of Tehran and science and technology officials on Sunday, working toward the establishment of a venture capital fund and a...
  • Google Under Scrutiny in Australia
    05/16/2018
    Google is under investigation in Australia following claims that it collects data from millions of Android...
  • With ITU’s Support Iran Hosts Cybersecurity Course
    05/16/2018
    A world-class cybersecurity training program is currently being held in Tehran jointly by the International Telecommunication Union (ITU), Indian Advanced Level Telecom Training Center (ALTTC) and...
  • Sorena Sattari (R) met with Mauro dell’ Ambrogio in Tehran on May 9.
    05/14/2018
    Iran’s Vice President for Science and Technology Sorena Sattari met with Swiss State Secretary for Education, Research and Innovation Mauro dell’ Ambrogio in Tehran to hold talks about expansion of...
  • NASA Sending Chopper to Mars
    05/14/2018
    NASA has long been able to check out Mars on the ground with rovers and landers and from far above...
  • Mohammad Javad Azari-Jahromi
    05/14/2018
    ICT Minister Mohammad Javad Azari-Jahromi took a one-day trip to the northern province of Gilan on Friday to inaugurate several ICT projects and discuss the future of the administration’s long-...
  • An Irancell TD-LTE modem
    05/14/2018
    Iran’s major mobile operator and Internet service provider MTN-Irancell is swapping subscribers’ WiMAX modems which are mostly used at homes for TD-LTE ones, which will translate into increased...
  • This is not the first time Iranians have become the target of cryptojackers.
    05/12/2018
    Iran’s cybersecurity authority has cautioned computer users about a piece of cryptojacking malicious software which has gone viral in the country since April 1. Through its website, Iran’s...
  • So far, 200 startup teams have been formed with the accelerator’s support, leading to the development of 118 relatively successful firms.
    05/12/2018
    Since its inception three years ago, Innovation Acceleration Center (Technovation) based in the Pardis Technology Park has supported 200 startups, out of which 118 have matured into relatively...
  • Nvidia Sees Lower Crypto Revenue
    05/12/2018
    Too many cryptocurrency clients and fewer cloud computing orders than expected...
  • ICT Minister Mohammad Javad Azari-Jahromi (R) and the Asia-Pacific Telecommunity’s secretary general, Areewan Haorangsi, met in Tehran on May 8.
    05/12/2018
    On the sidelines of a conference of the South Asian Telecommunication Regulators' Council (SATRC) in Tehran, Iran's ICT Minister Mohammad Javad Azari-Jahromi met with the Asia-Pacific Telecommunity...

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