Taking eco-friendly measures, Iranian startup Keshmoon based in South Khorasan Province has ventured on building a direct bridge between saffron farmers and consumers. According to the firm's directors, Keshmoon intends to secure a better future for the saffron industry, alongside establishing a reliable source of income for the farmers.
Keshmoon (literally means sowing) was established in 2017 by Qaempanah brothers, Hamzeh and Mohammad, and a close friend of theirs, Siamak Khorrami, all residents of a small city called Qaen. The startup is gradually gaining traction with Iranians.
Coming from a saffron farming background, the young entrepreneurs are seeking to provide customers with the chance to purchase quality saffron from experienced growers directly, reported local news website drstartup.ir.
Mohammad Qaempanah is of the opinion that the current distribution network does not do justice to conscientious farmers, with consumers not able to tell them apart from profiteering dealers.
June 08, 2018 17:13
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Iranian Startup Offers Saffron Farmers Some Solace
Coming from a saffron farming background, three young entrepreneurs based in South Khorasan Province have launched a startup named Keshmoon which seeks to provide customers with the chance to purchase quality saffron from experienced growers directly
Providing producers with incentives to move toward organic farming is on top of Keshmoon’s priorities. Products most in line with organic standards will be proposed for higher bids. In addition, farmers that use water supplies economically will be rewar
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