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A Samsung sales center in Tehran
A Samsung sales center in Tehran
Wednesday, February 28, 2018

Samsung Mobile Exemption Seen as Outright Bias

Samsung which has a 50% share of Iran’s mobile phone market has been exempted from the Mobile Registry Scheme until the end of Iranian New Year holidays. Stringent regulations outlined in the scheme bar local mobile operators from offering services to con
An estimated 7 million phones are sold in Iran every year with the average price of 14 million rials ($300). According to market observers, contraband cellphones had a whopping 95% share of the market prior to the launch of the registry scheme
Wednesday, February 28, 2018

Samsung Mobile Exemption Seen as Outright Bias

Samsung, the dominant cellphone brand in Iran’s market, has been exempted from the mandatory Mobile Registry Scheme until the end of the Norouz  (Iranian New Year) holidays that ends in April. The scheme bars local mobile operators from offering services to contraband handsets.
The Telecoms minister took to Twitter on Monday to announce that for now Samsung has been exempted from the government’s policy to put the huge cellphone market, which is flooded with contraband, in order and curb rampant smuggling.
Mohammad Javad Azari Jahromi wrote, “Considering the 50% share of Samsung in the market, and to avoid the negative impact [of enforcing the scheme on Samsung], this brand has been exempted from the scheme until after the Norouz Holidays [March 21-April 2].”
The necessity for “a stable market” and “preventing negative impact on consumers” were among the reasons the minister claimed for the strange and unexpected announcement exempting the South Korean company from the tough rules all other companies are compelled to uphold. 
 

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02/28/2018
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