Iran's Tourism Potential Merits Proper Promotion

Foreign officials in the inauguration of Tabriz 2018 praised Iran’s high capacities for tourism, blaming the lack of promotion for its attractions remaining unknown to the world
 Iran is in dire need of proper marketing to boost its tourism industry.   Iran is in dire need of proper marketing to boost its tourism industry.

Foreign participants in the inauguration ceremony of Tabriz 2018, a year-long designation of the city in East Azarbaijan Province as the Capital of Islamic Tourism, believe Iran has the required capacity for the development of tourism but needs to promote the attractions globally. 
Omer Arisoy, Turkey's deputy minister for tourism, said on the sidelines of the event on Wednesday that despite multiple attractions for tourists, the city needs wide advertising at an international scale, IRNA reported. 
"I closely saw that Iran boasts numerous tourist spots and all it needs is mass marketing to attract investors and visitors," he said in a meeting with the head of Iran's Cultural Heritage, Handicrafts and Tourism Organization Ali Asghar Mounesan.  
He added that Iran needs to introduce more incentives in order to stimulate its tourism industry. 
Nurzhan Abdullayev, a senior diplomat at Kazakhstan's embassy, also praised Iran's beauty which needs to be introduced to the people of his country. 


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