People, Travel

Iran's WEF Tourism Ranking Improves

 Iran's jumped four places in the latest WEF report, ranking 93rd.
 Iran's jumped four places in the latest WEF report, ranking 93rd.

Iran has jumped four places in the latest Travel and Tourism Competitiveness Report by the World Economic Forum and ranked 93rd.

The country is ranked eighth in the Middle East, up from 12th, the report published on the official WEF website on Thursday said.

Iran's overall score this year is 3.4 out of 7, up 0.1 from the previous report published in 2015.

"Starting from different levels, Iran, Bahrain, Morocco and Algeria have all improved their security significantly," the report added.

The biennial report, which ranks 136 countries across 14 categories, reveals how well countries could deliver sustainable economic and social benefits through their tourism sector.

Iran has retained its top global rank in the "price competitiveness" category, which indicates how costly it is to travel or invest in a country. Its next best position is in the "cultural resources and business travel" category, which sees Iran take the 38th spot globally,

On other hand, Iran's worst-ranked position is in the "environmental sustainability" category, where it is ranked 119th. The country does not fare too well in the "prioritization of travel and tourism" and "tourist service infrastructure" categories either, ranking 117th and 116th respectively.

In the global ranking, Spain, France and Germany occupied the top three positions, making them the most tourism friendly economies.

Traditionally strong travel and tourism destinations, including Japan (4th), the United Kingdom (5th), the United States (6th), Australia (7th), Italy (8th), Canada (9th) and Switzerland (10th), have also made it to the top 10.

"These results are of significant importance, as tourism helps economic growth and job creation—up to 1/10th of global GDP and jobs are tourism-related," WEF said.

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