People, Travel

Scots Encouraged to Travel to Iran in Festival

Scots Encouraged to Travel to Iran in FestivalScots Encouraged to Travel to Iran in Festival

Tourism is being discussed with the sights, sounds, and tastes of Iran from February 6-16 at the fourth season of the Edinburgh Iranian Festival. In a diverse and interactive line-up, festival-goers will be able to take tea in a Persian teahouse, sample renowned Iranian cinema, and learn traditional music and calligraphy. The Edinburgh Iranian Festival aims to span both Iran’s rich traditions and its contemporary cultural life. The festival organizers hope to address misconceptions by introducing Scotland to the heart and soul of Iran – from its art and music, through to its history, food, according to the Edinburgh Evening News.

The festival’s travel and tourism program “is an opportunity to learn about the country’s history and cultural heritage from experts, and to find out more about where to go and how to get there.”

Laurent Galbrun (Heriot Watt University) is giving an insight into the people, culture, art and architecture of Iran from a European perspective, illustrated by his photographs of the architectural gems of Isfahan, Shiraz, Kashan, Qazvin, Qom and Tehran.  Masood Khodadadi (University of West Scotland) specializes in cultural tourism, tourism marketing, destination branding and destination image formation process.  

Warwick Ball has 20 years of experience in operating tours to Iran and over 40 years of personal travel in the country as an archaeologist and historian; he is taking the audience through an amazing journey. UK-based tour operators Persian Voyage will also attend to provide visa and travel advice.