Demand-Side Policies Missing in Power Consumption Management

As long as electricity demand is not managed sustainably, other strategies on the supply side, namely construction of power stations and import of electricity, will be futile, a professor at the Sharif University of Technology said.
“Increasing the number of gas and steam-powered thermal facilities requires massive investment and it has proven to be an unsustainable supply-oriented management policy that can do very little to ease the growing power crisis,” ILNA also quoted Hashem Oraei as saying. 
If demand, which has currently reached 65 gigawatts, is not managed effectively and energy efficiency plans are not taken seriously, the more output rises, the more consumption is likely to boost and the vicious cycle will never end, he added.
The professor stressed that no matter how much power is generated or can be imported from neighboring states, namely Turkmenistan and Azerbaijan, as long as the precious commodity is not used prudently, other strategies on the supply side is very unlikely to yield the desired result.