Ford Chief Executive Jim Hackett says the automaker is reviewing its product portfolio as consumers show a preference for sport utility vehicles that have fuel efficiencies closer to sedans. Hackett, at a Ford event in Detroit on Thursday, said that in the past SUVs were not fuel efficient, but “we’re starting to crack that code”, Reuters reported. The automaker is conducting an annual review of its product portfolio against that backdrop, he said, but did not address specifics. Furthermore, Ford is set to relocate its autonomous and electric vehicle units to Detroit from Dearborn, Michigan. “The relocation brings together Ford teams that are creating new business models in a resurgent, diverse neighborhood with industrial roots”, the company has announced.
Add new comment
Read our comment policy before posting your viewpoints