Barely an hour after the official launch of online sales of Peugeot 207 by Iran Khodro, the company’s website crashed, leaving customers bewildered.
According to local automotive website Asbe Bokhar, the company launched the online sales on July 30, but the site crashed mid-stream.
The first website outage was followed by several other cuts through the day the auto blog reported.
Peugeot 207 is a supermini car which was produced by the French automaker from 2006 to 2014.
IKCO has priced the model 420 million rials ($11,200). The company charges customers 210 million rials ($5,600) as down payment. The remaining amount can be paid in 12, 18 or 24 installments.
Furthermore, the company is set to offer another version of 207 with automatic transmission which is priced higher at 470 million rials ($12,500).
Previous Incident
This week’s incident is not the first time that the IKCO servers have floundered at the overwhelming traffic from customers during online sales or presales of vehicles.
The website saw similar faults during presales of Peugeot 2008 in January.
According to data provided by Peugeot, the model has observed startlingly successful presales in Iran and regardless of the problems with IKCO’s website with 16,000 units presold so far.
This is while during the first six months of the current year, the much flaunted (by IKCO) 2008 model has seen overall global sales sink to 120,284 units down 10.2% compared to the same period last year.
The current method of purchasing new cars is a unique phenomenon, with most people opting to buy with the intention of immediately selling for a profit once the new vehicle is delivered. This is because a car costs more in the nearly-new market than when sold directly from the manufacturer.
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