The country's largest vehicle manufacturer, Iran Khodro Company, has launched a new website focusing on engineering and auto market studies. According to IKCO's marketing and sales deputy, Mostafa Khankarami, the website currently hosts virtual car clinics and user polls, the local automotive website Carnet wrote. "Virtual media is one of the most effective and cost-effective methods of delivering a message from an organization to its intended audience, and vice versa. In light of this matter, IKCO has launched its new website to improve its communications with customers," he said. He added that the website is yet to be completed, "we plan to add discussion forums later". "The website http://marketresearch.ikco.ir is the work of a team of specialists in the fields of marketing and sales as well as communication management," he said. Khankarami invited users to provide feedback to make improvements.
